Fashion as a career and fashion as a pastime are two very different things. In this new series I will bring you a look into the real business of fashion.

Whether you are interested in styling, designing, modelling, make up or owning a retail store you will find these posts useful. If there is anything particular you would like me to cover please leave a comment below.

These first few posts are aimed at those wanting to start their own label. If that’s you, read on…

• So you wanna start your own label? Things you need to know when you are about to launch your own fashion label.

• Writing a business plan for your fashion label The business plan – the first and most important step of any new business. It’s a key document that contains information on your products, competitive landscape, your industry, marketing, pricing, distribution, management and financial information.

• Your first collection See what’s involved in launching your first collection. A must read for young fashion designers.